Value Added
“This is a tremendous book about building a values based culture in commercial real estate brokerage. Truly one where adding value to clients comes long before commissions and fees. It’s no wonder this book was picked up as college course material at several universities. We just wish it was still $16. :)”
Value Added, Successful Strategies for Listing and Selling Investment Real Estate is written for commercial real estate brokers by a commercial real estate broker. In this book, Brad Umansky takes you through the steps to develop skills and strategies to succeed in the business of brokering commercial real estate, including selling shopping centers, office buildings, apartment complexes, industrial buildings, hotels, and more. Brad Umansky is a graduate of the University of Pennsylvania’s Wharton School of Business and has been a real estate broker since 1992. He has brokered over 600 commercial real estate transactions, including over 100 investment sale transactions. Brad has been a top producer at Grubb & Ellis, Lee & Associates, and Sperry Van Ness. Every concept and story contained in Value Added comes from actual experiences. This book provides you with the actions that successful investment sales professionals have used to build and grow their business. Value Added is a great resource for individuals considering getting into the real estate investment sales arena or for experienced brokers that want to be more intentional with their business.